MANAGING PARTNERS

Bluesky®HQ is an independent branding consultancy. It is wholly owned by the active professional partners who each have more than 25 years’ global experience at the highest levels in the industry.

Clients fall into 3 main categories; product, enterprise and destination-focused brands. The company has also built a strong but discreet reputation for consulting to VIPs on a variety of public and private projects.

ANDREW BLAKEMORE

Andrew’s 25 year career in design, marketing, advertising and branding has spanned the UK, Europe, Australasia, South Pacific and the Middle East.

He has worked in many sectors; from aviation to retail, finance to agriculture, real estate to energy, FMCG to education and non-profits to media. But he has gained a particular reputation for destination and nation branding programmes, including:

Fiji Islands, Jordan, Saudi Arabia, Al Ain, Madrid, Oman, Abu Dhabi, Papua New Guinea, Qatar, Madina A’Zarqa and Taif.

He is often asked to work with VIPs, and was asked by CNN International to help develop their own strategic approach to destinations and governments.

Earlier in his career he held several senior posts at leading companies, including: Creative Director Middle East of Landor Associates; National Creative Director of New Zealand’s leading privately held advertising agency; Head of Creative at Capital Radio Group in London and Senior Designer at BDG/McColl, UK.

During his career Andrew has written, produced and directed numerous television commercials and film projects, working with Hollywood A-listers, global sporting icons, as well as judging the New Zealand AXIS Advertising Awards.

DIDIER BELLUE

Didier has more experience on marketing-led FMCG branding than most professionals accrue in a lifetime.He takes the lead on all FMCG clients including Lactalis, Mondelez, Masafi, Emirates Macaroni, Fonterra, United Foods, American Garden, Karam coffee. He has worked closely on all bluesky’s projects including KSA Capital Market Authority as well as destination brands within Saudi Arabia, Oman and more recently Papua New Guinea.

Previously he was Creative Director in Landor Paris. He was responsible for overall coordination of the creative solutions generated by teams across all phases of branding projects, from analysis and planning to creative development.

He developed an expertise in branding at a European level. His clients, NSEC in Norway, Sabançi, Koç in Turkey, Procter and Gamble in Switzerland, Danone, Kellogg’s, Bonduelle, McCain, Bel, Carrefour, Casino as well as Kraft, some of the largest agri-food groups in the world.

Earlier in his career, he was also involved in the ECV academy’s teaching as specialist in packaging design. Born in Perigueux, France, Didier graduated from the Beaux Arts (Arts School) in Visual Communication.

SECTORS COVERED

  • Aviation
  • Agriculture
  • Banking & finance
  • Education
  • Energy
  • Fine Arts
  • Food & beverage
  • Foreign direct investment
  • Government
  • Health & beauty
  • Leisure
  • Luxury goods
  • Media
  • Mining
  • Non-profit
  • Petrochemical
  • Real estate
  • Retail
  • Science & research
  • Sport
  • Tourism
  • Transport

Some of our projects in more detail

IW EVENTS

IW EVENTS

IW EVENTS

iWorld Holdings launches its new events and tourism marketing arm.

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EMIRATES MACARONI

EMIRATES MACARONI

EMIRATES MACARONI

Re-branding alone captures 6% growth for a market leader.

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FLYADEAL

FLYADEAL

FLYADEAL

New carrier flyadeal offers a fresh perspective to a travel-hungry public.

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CROQUEZ BIO

CROQUEZ BIO

CROQUEZ BIO

For gourmets in a hurry.

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TAIFSAMA

TAIFSAMA

TAIFSAMA

From waterpark to national park, a rebranded Taifsama breaks all visitor records.

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Habébé

Habébé

Habébé

The first steps of a new generation.

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MASAFI

MASAFI

MASAFI

Refreshing Masafi’s world, in a constantly changing environment.

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MURABA PROPERTIES

MURABA PROPERTIES

MURABA PROPERTIES

Muraba Residences, Palm Jumeirah. For those with different horizons.

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ASEEL

ASEEL

ASEEL

How does a traditional brand stay No. 1 in a rapidly changing market?

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MADINA A’ZARQA

MADINA A’ZARQA

MADINA A’ZARQA

Oman’s new world city reflects the cultural authenticity of the country.

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AMERICAN GARDEN

AMERICAN GARDEN

AMERICAN GARDEN

From private label to global brand.

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CAPITAL MARKET AUTHORITY

CAPITAL MARKET AUTHORITY

CAPITAL MARKET AUTHORITY

Investing confidence in emerging markets.

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UNITED FOODS

UNITED FOODS

UNITED FOODS

Creating value for shareholders by adding value for customers.

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LACTALIS

LACTALIS

LACTALIS

A world leader developing a portfolio of leading brands in the MENA region.

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PAPUA NEW GUINEA

PAPUA NEW GUINEA

PAPUA NEW GUINEA

PNG targets a million customer journeys.

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FONTERRA

FONTERRA

FONTERRA

New Zealand’s flagship Anchor brand caters for the hospitality industry.

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Q MEDIA

Q MEDIA

Q MEDIA

The media-holding arm of the Qatari state takes a new name and look.

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ABU DHABI GUGGENHEIM

ABU DHABI GUGGENHEIM

ABU DHABI GUGGENHEIM

Art, film & the environment.

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KARAM COFFEE

KARAM COFFEE

KARAM COFFEE

A new world of coffee.

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AL GHURAIR UNIVERSITY

AL GHURAIR UNIVERSITY

AL GHURAIR UNIVERSITY

Transformation begins with action. We call it ‘Transform-action’.

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SAUDIA

SAUDIA

SAUDIA

Saudia reveals a stunning new livery.

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GULF HOLDINGS

GULF HOLDINGS

GULF HOLDINGS

Gulf Holdings is one of the pre-eminent industrial holding groups in the UAE, with a diversified portfolio of operating companies.

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