flyadeal is the brand new low cost high value airline launched by Saudia as part of its SV2020 Transformation Strategy.
Designed to offer more affordable fares throughout the Kingdom and the region, it is a single class carrier which begins by servicing high demand domestic routes, growing to reach a wider network of regional and international destinations.
Young and innovative, the brand communicates exclusively through social media.It has achieved such impact that in less than a year it gained more than 10% of the domestic market and has become the most appreciated airline brand in the Kingdom.
flyadeal received international recognition in winning the CAPA Asia Pacific Start-up of the Year Award for 2018..
What we did:
- Brand strategy and positioning
- Brand identity
Visit the website : www.flyadeal.com
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