Al Madina A’Zarqa (The Blue City) is Oman’s new world city and a key part of HM Sultan Qaboos’ 2020 economic vision.
It will be home to 200,000 Omanis, comprised of cultural, educational, leisure and residential districts, based on timeless Omani values.
Our work on planning, positioning and communications achieved recognition as Best Marketing Campaign Middle East and North Africa.
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Re-branding alone captures 6% growth for a market leader.Read more
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Oman’s new world city reflects the cultural authenticity of the country.Read more
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From waterpark to national park, a rebranded Taifsama breaks all visitor records.Read more